Store Locator

Roll over image to zoom in or Click to enlarge



A Very Indian Approach To Management

Product Code: 4099

695

Author Devdutt Pattanaik
Publisher ALEPH
Language English
ISBN No. 9788192328072
Binding Hardcover
No of Pages 437
Age Group

Winner of the DMA-NTPC Book Award 2013Business Sutra - A very Indian Approach to Management is a radical, nuanced approach to management, business and leadership in a progressively polarized world. In this landmark book, bestselling author, leadership coach and mythologist Devdutt Pattanaik shows how, despite its veneer of objectivity, modern management is rooted in Western beliefs and obsessed with accomplishing rigid objectives and increasing shareholder value. By contrast, the Indian way of doing business, as apparent in Indian mythology but no longer seen in practice accommodates subjectivity and diversity and offers an inclusive, more empathetic way of achieving success. Great value is placed on darshan, that is, on how we see the world and our relationship with Lakshmi, the goddess of wealth. Business Sutra uses stories, symbols and rituals drawn from Hindu, Jain and Buddhist mythology to understand a wide variety of business situations that range from running a successful tea stall to nurturing talent in a large multinational corporation. At the heart of the book is a compelling premise - if we believe that wealth needs to be chased, the workplace becomes a rana-bhoomi-a battleground of investors, regulators, employers, employees, vendors, competitors and customers; if we believe that wealth needs to be attracted, the workplace becomes a ranga-bhoomi-a playground where everyone is happy.

Quantum Learning
Blink The Power of Thinking Without Thinking
You Can Win
In the Wonderland of Investment
Corporate Divas
The Fresh Brew
Employees First, Customers Second
Corporate Chanakya
Leadership In The Era Of Economic Uncertainty
It's Not What You Sell, It's What You Stand For
The New Sales Manager
Smart Trust
The One Thing You Need To Know
Think Big- Make It Happen In Business And Life
Chasing the Dragon : Will India Catch up with China?
What The Customer Wants You To Know
Something For Nothing- Why we do the things we do
The Master-Key To Riches
Management Mantras
The World Is Flat
Copyright 2014 © Books and Beyond